Jewelry Care Guide — Preserving Your Deeve Heirlooms

Crafted to last generations

Your Jewelry, Your Legacy

Deeve jewelry is crafted to be worn, loved, and passed down. Each piece—whether solid 14K or 18K gold, or set with IGI-certified lab-grown diamonds—is designed to hold its beauty for a lifetime. With proper care, your heirloom will continue to reflect its brilliance, heritage, and meaning for generations to come.

About Us

Caring for Solid Gold Jewelry

Why Solid Gold Lasts

Solid 14K and 18K gold are exceptionally durable, but like all precious metals, they benefit from gentle maintenance. Daily wear, lotions, soaps, and natural skin oils can soften their shine over time.
How to Clean Solid Gold

To restore the natural warmth of your gold pieces, soak them in warm water with a few drops of mild dish soap. Gently brush using a soft-bristle brush, rinse thoroughly, and pat dry with a lint-free cloth. Avoid abrasive materials that may scratch the surface.
Preventing Wear

Remove gold jewelry before swimming, showering, intense exercise, or using household cleaners. Chlorine and harsh chemicals can dull the surface of gold over time.

Gold Knowledge Materials & Authenticity

Caring for Lab Grown Diamond Jewelry

Understanding Lab-Grown Diamonds

Lab-grown diamonds share the same chemical structure, brilliance, and durability as mined diamonds. They are designed to sparkle endlessly—but like all diamonds, they collect oils and residue with daily wear.</p>
How to Clean Lab-Grown Diamonds

Use warm water, mild soap, and a soft brush to lift oils and buildup from around the setting. Be sure to clean underneath the stone, where residue tends to accumulate and reduce brilliance.</p>
Safe Handling

Avoid touching the diamond directly with your fingers—natural oils can dull its sparkle. When removing your ring or earrings, hold them by the band or metal frame.

Lab-Grown Diamond Education Ethical Sourcing at Deeve

Storage & Protection

Storing Your Pieces Properly

Store jewelry in individual soft-lined pouches or compartments to prevent scratching. Gold is a soft metal, and contact with other jewelry—even diamonds—can leave marks.</p>
Traveling with Fine Jewelry

Always keep pieces in a structured travel case. Fasten clasps and secure chains to avoid tangles or bending during transport.</p>


Custom Jewelry Design

Deeve Lifetime Care

Every Deeve piece is covered under our Lifetime Care Program, including complimentary cleaning, polishing, tightening of settings, and general maintenance. Our craftsmanship is backed by five generations of expertise—your jewelry will always have a home with us.

Warranty & Our Commitment

Professional Servicing

We recommend having your jewelry professionally inspected once a year, especially rings and bracelets that experience frequent impact. Our experts will assess clasps, prongs, settings, and chain structure to ensure long-term durability.

Fine Jewelry Services

Quick Care Checklist


Remove jewelry before swimming, showering, or using chemicals.

Store pieces separately to avoid scratching.


Clean gold and diamonds regularly with warm soapy water

Use a soft-bristle brush—never abrasive tools.


Have pieces professionally inspected annually.

Use structured pouches and travel cases.

Avoid touching diamond surfaces.

Fine Jewelry Services

How to Care for Your Fine Jewelry | Expert Tips from Deeve

Keep Your Solid Gold & Diamond Jewelry Beautiful for Life

Proper jewelry care ensures your solid gold pieces and lab-grown diamonds maintain their brilliance, durability, and heirloom quality for generations. At Deeve, we craft every piece to last a lifetime—and with the right care routine, your fine jewelry will continue to look as stunning as the day you received it.

Daily Care for Solid Gold Jewelry

Gold is naturally durable, but daily wear can expose it to oils, lotions, and environmental factors. Follow these simple practices:

  • Remove jewelry before showering, swimming, exercising, or applying lotions
  • Store pieces separately to prevent scratching and tangling
  • Avoid harsh chemicals like chlorine, bleach, and household cleaners
  • Put jewelry on last after applying makeup, perfume, and hairspray
  • Wipe gently with a soft cloth after each wear to remove oils

Cleaning Your Gold & Diamond Jewelry at Home

Regular cleaning keeps your jewelry sparkling and prevents buildup:

For solid gold and lab-grown diamonds:

  1. Mix warm water with a few drops of mild dish soap
  2. Soak jewelry for 10–15 minutes
  3. Gently scrub with a soft-bristle toothbrush (avoid hard bristles)
  4. Rinse thoroughly under warm running water
  5. Pat dry with a lint-free cloth

Pro tip: Clean your jewelry every 2–4 weeks for optimal shine.

Professional Cleaning & Maintenance

While at-home care is essential, professional cleaning ensures deep maintenance and inspection. Deeve offers complimentary cleaning and inspection services as part of our lifetime warranty.

Our professional services include:

  • Deep ultrasonic cleaning
  • Polishing and refinishing
  • Prong tightening and stone inspection
  • Chain repair and clasp replacement
  • Rhodium plating (for white gold)
  • Resizing (one-time complimentary)

Book a service appointment or visit our warranty page to learn more.

Proper Storage for Fine Jewelry

How you store your jewelry matters:

  • Use individual pouches or compartments to prevent scratching
  • Keep away from direct sunlight and extreme temperatures
  • Store in a dry place to prevent tarnish (especially for sterling silver accents)
  • Hang necklaces to prevent tangling
  • Remove jewelry before bed to avoid damage during sleep

When to Remove Your Jewelry

Protect your fine jewelry by removing it during:

  • Swimming (chlorine and saltwater can damage gold)
  • Exercising or heavy physical activity
  • Cleaning with household chemicals
  • Applying lotions, perfumes, or hairspray
  • Sleeping (prevents bending or breaking delicate pieces)
  • Showering (soap buildup can dull diamonds)

Signs Your Jewelry Needs Professional Care

Bring your jewelry to Deeve if you notice:

  • Loose stones or prongs
  • Bent or damaged clasps
  • Dull or scratched surfaces
  • Tangled or kinked chains
  • Missing stones or settings
  • Discoloration or tarnish

Our expert goldsmiths will inspect, repair, and restore your jewelry to its original beauty—backed by our lifetime warranty.

Caring for Lab-Grown Diamonds

Lab-grown diamonds are chemically identical to mined diamonds and require the same care:

  • Clean regularly with warm soapy water
  • Avoid ultrasonic cleaners at home (leave this to professionals)
  • Store separately to prevent scratching other jewelry
  • Have prongs inspected annually to ensure stones are secure

Lab-grown diamonds maintain their brilliance indefinitely with proper care—just like natural diamonds.

Your Jewelry, Protected for Life

Every Deeve piece is backed by our lifetime warranty, which includes complimentary cleaning, polishing, repairs, and stone tightening. We're committed to ensuring your jewelry remains as beautiful as the day you received it.

Questions about caring for your jewelry? Contact us or book a consultation with our jewelry care experts.

Explore more helpful resources: Size Guide | Ethical Sourcing | Custom Design | Lifetime Warranty